With pay-per-click (PPC) advertising serving as one of the most common techniques brands use to reach their ideal target market, Google Ads is the platform choice to achieve outstanding results. With Google Ads encompassing a range of digital marketing techniques, ranging from search and display ads to remarketing campaigns, your brand will have a wealth of tools at its disposal to achieve its goals.

Digital Guru’s leading team has unmatched experience building productive Google Ads campaigns. As a successful approach utilizes precise customer data to target your campaign, we have the skills to reach your audience when they conduct a relevant search. Best of all, you only pay when someone clicks on your ad, ensuring your business benefits from a first-rate ROI.

In recent years, Google Shopping has emerged as a top-notch advertising avenue for e-commerce businesses. With brands able to display ads and have customers directed to their own external websites, Google Shopping has become a great resource for businesses looking to boost traffic and conversions. Backed by plenty of options to control your return on ad spend, we can help you develop a rewarding Google Shopping strategy.

Remarketing is used by digital marketing experts to keep track of potential customers who visit your website but fail to buy anything. By monitoring this information, you can present ads to this segmented audience as they move around the internet in an effort to encourage them to complete their purchase. With retargeted ads offering up to 70% higher conversions compared to standard ads, these campaigns can be hugely profitable.